{"id":24023,"date":"2013-12-02T12:01:12","date_gmt":"2013-12-02T15:01:12","guid":{"rendered":"http:\/\/planetaorganico.com.br\/site\/?p=24023"},"modified":"2014-01-30T09:24:47","modified_gmt":"2014-01-30T12:24:47","slug":"launch-project-for-amazon","status":"publish","type":"post","link":"http:\/\/planetaorganico.agropecuaria.ws\/index.php\/launch-project-for-amazon\/","title":{"rendered":"LAUNCH OF THE STRUCTURING PROJECT FOR AMAZON FOREST-BASED COSMETICS"},"content":{"rendered":"

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On November 27, 2013, the “Structuring Project for Amazon Forest-Based Cosmetics” was officially launched at the headquarters of Sebrae in Manaus, Amazonas.<\/p>\n

The launch featured a seminar, whose schedule is set out below, where presentations involving everything from Biodiversity and the Green Economy to German Technologies for Extraction of Oils for the Cosmetics Industry were given.<\/p>\n

At the end of the launch, a Declaration of Reference was signed by the following officials who were present:
Dr. Nelson Rocha, <\/strong>Superintendent Director of SEBRAE \/ AM
<\/span>Dr. Jos\u00e9 Guilherme Barbosa Ribeiro,<\/strong> Superintendent of SEBRAE \/ MT and Director of ABASE
<\/span>Tomas Inhetvin,<\/strong> Director of GIZ German Technical Cooperation<\/span><\/p>\n

The cosmetics industry comprises 2,277 companies, of which only 20 are large. However, small and medium sized companies, which correspond to the majority, estimated at around 99%, and which generate a substantial net annual volume of taxes, do not have the same competitive advantages as the large firms, which hinders the penetration of the small-sized companies especially in some strategic niches of the domestic market. According to 2012 data from Euromonitor International, Brazil is already the world’s third largest cosmetics market, only the United States and Japan being larger. It is estimated that in four years we will reach the first place.<\/p>\n

Through the “Structuring Project for Amazon Forest-Based Cosmetics”, SEBRAE will enable improvements for Micro and Small Enterprises in this segment, promoting the sustainable development of the industry through social integration, encouragement for entrepreneurship, and technological innovation in the Amazon Region.<\/p>\n

This project will add value and benefit an entire chain, from seed collectors and oil producers in entrepreneurial communities to micro and small cosmetics companies, in addition to technicians, managers, coordinators and leaders of SEBRAE\u2019s Amazon Region offices, which cater for different segments, especially local communities and industries.<\/p>\n

Another target will be public policies, which will benefit from real studies and comparisons with measurable indicators, making it possible to draw up new policies that will promote the growth of the local ingredients and cosmetics industry in an orderly fashion, within basic sustainability criteria such as maximum efficiency and low waste generation.<\/p>\n

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SCHEDULE<\/strong><\/span><\/p>\n

14:00 Opening Ceremony
<\/strong><\/p>\n

WELCOME TO THE PARTICIPANTS<\/strong><\/p>\n

Dr. Nelson Rocha<\/strong>
Superintendent Director of SEBRAE \/ AM<\/p>\n

14:20 \u2013 PRESENTATION OF THE STRUCTURING PROJECT FOR AMAZON FOREST-BASED COSMETICS <\/strong><\/p>\n

Wanderleia dos Santos Teixeira de Oliveira <\/strong>
Regional Project Coordinator \u2013 SEBRAE \/ AM<\/p>\n

Tomas Inhetvin<\/strong>
Director \u2013 GIZ German Technical Cooperation<\/p>\n

14:40 \u2013 COSMETIC INGREDIENTS FROM BRAZILIAN BIODIVERSITY<\/strong><\/p>\n

Jo\u00e3o Matos <\/strong>
Biodiversity Consultant<\/p>\n

14:55 \u2013 BIODIVERSITY OF THE AMAZON REGION: SOURCE OF INNOVATION IN COSMETICS<\/strong><\/p>\n

Paola Patriarca<\/strong>
Consultant R&D INNOVATION<\/p>\n

15:10 \u2013 BRAZILIAN BIODIVERSITY \/ COSMETICS AND GLOBAL GREEN ECONOMY<\/strong><\/p>\n

Maria Beatriz Martins Costa<\/strong>
Director \u2013 Planeta Org\u00e2nico<\/p>\n

15:25 \u2013 GERMAN TECHNOLOGIES FOR EXTRACTION OF OILS FOR THE COSMETICS INDUSTRY<\/strong><\/p>\n

Klaus Moller<\/strong>
Director \u2013 Anton Fries Equipment \/ Germany<\/p>\n

15:40 \u2013 THE SIGNATORIES OF THE DECLARATION OF COOPERATION CONVENE:<\/strong><\/p>\n

Dr. Nelson Rocha<\/strong>
Superintendent Director \u2013 SEBRAE \/ AM<\/p>\n

Dr. Jo\u00e3o Carlos Alvarenga<\/strong>
Director \u2013 ABASE Amaz\u00f4nia<\/p>\n

Tomas Inhetvin<\/strong>
Director \u2013 GIZ German Technical Cooperation<\/p>\n

16:00 \u2013 CLOSING CEREMONY<\/strong><\/p>\n

http:\/\/www.amazoniacosmetico.com.br<\/span><\/a><\/span><\/strong><\/span><\/p>\n

\u00a0<\/p>\n

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__________________________________________________________________________________________________________________<\/p>\n

\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"

On November 27, 2013, the “Structuring Project for Amazon Forest-Based Cosmetics” was officially launched at the headquarters of Sebrae in Manaus, Amazonas. The launch featured a seminar, whose schedule is set out below, where presentations involving everything from Biodiversity and the Green Economy to German Technologies for Extraction of Oils for the Cosmetics Industry were […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/planetaorganico.agropecuaria.ws\/index.php\/wp-json\/wp\/v2\/posts\/24023"}],"collection":[{"href":"http:\/\/planetaorganico.agropecuaria.ws\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/planetaorganico.agropecuaria.ws\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/planetaorganico.agropecuaria.ws\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"http:\/\/planetaorganico.agropecuaria.ws\/index.php\/wp-json\/wp\/v2\/comments?post=24023"}],"version-history":[{"count":5,"href":"http:\/\/planetaorganico.agropecuaria.ws\/index.php\/wp-json\/wp\/v2\/posts\/24023\/revisions"}],"predecessor-version":[{"id":24026,"href":"http:\/\/planetaorganico.agropecuaria.ws\/index.php\/wp-json\/wp\/v2\/posts\/24023\/revisions\/24026"}],"wp:attachment":[{"href":"http:\/\/planetaorganico.agropecuaria.ws\/index.php\/wp-json\/wp\/v2\/media?parent=24023"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/planetaorganico.agropecuaria.ws\/index.php\/wp-json\/wp\/v2\/categories?post=24023"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/planetaorganico.agropecuaria.ws\/index.php\/wp-json\/wp\/v2\/tags?post=24023"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}